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About the Forum

Arab Beverages Forum 2008 is a concerted effort to sustain the success of last year’s forum. Having gained the reputation as the first ever forum solely dedicated to Arab beverage industry, Arab Beverages Forum 2007 has received accolades from the industry people and has been widely publicized in broadcast and print media. This year’s forum will most likely surpass the gains and success of the previous forum. Arab Beverage Forum 2008 promises to be more brilliant, more creative and with greater flair.
 
The Qatrah Awards
 
Part of the forum highlight is the 2nd Qatrah Awards to be given to outstanding brands as Best Carbonated Beverage of the Year, Best Juice Beverage of the Year, Best Dairy Beverage of the Year, Best Health & Energy Drink of the Year, Best Innovative Packaged Beverage, and Best Hot Beverage of the Year. This year’s Qatrah Awards will be in coordination with the Arab Beverage Association.  
 
The Benefits: 
  • Presentation of the information gathered from international case studies as well as wide-ranging regional studies. 
  • Information and presentation on the tools and techniques that have helped others succeed in regional markets. 
  • An opportunity for power networking as peers from the beverages industry, key players, suppliers, and newcomers will meet and mingle in the forum. 
  • Discussion highlighting target markets, consumptions, and cultural trends. In-depth perspective from a combined knowledge base that is otherwise unavailable except at a focused forum of experts such as Arab Beverages Forum. 
Forum Highlights:
  • Two-day forum providing comprehensive discussions from various speakers.
  • Networking with key leaders and players.
  • Gala evening, entertainment, and the 2nd Qatrah awards.


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